Bibliografía (16 obras)
Loose Leaf for Contemporary Advertising
2026
Advertising
2021
Loose Leaf for M
Contemporary Advertising Loose Leaf
2020
Contemporary advertising and integrated marketing communications
2013
Contemporary advertising
2011
Essentials of contemporary advertising
2007
Contemporary Advertising w/ AdSim CD-ROM
2004
Contemporary Advertising
2003
Contemporary Advertising with PowerWeb and CD-ROM
2001
Student CD-ROM to accompany Contemporary Advertising (McGraw-Hill/Irwin Series in Marketing)
Publicidad - 7b
Internet Exercise Book to Accompany Contemporary Advertising
1998
1993
