Philip Kotler

Philip Kotler

May 27, 1931

Professor of International Marketing at the Kellogg School of Management at Northwestern University

Bibliografía (100 obras)

Marketing 6. 0

2023

Kellogg on Marketing

Kellogg on Marketing

2023

Perspectives in Marketing, Innovation and Strategy

Perspectives in Marketing, Innovation and Strategy

2023

Marketing An Introduction 15th Edition

Marketing An Introduction 15th Edition

2022

Entrepreneurial Marketing

Entrepreneurial Marketing

2022

Marketing 5. 0

Marketing 5. 0

2021

Marketing Management, Global Edition

2021

Social Marketing

Social Marketing

2020

H2H-Marketing

2020

Principles of Marketing

Principles of Marketing

2018

Marketing 4.0

Marketing 4.0

2018

Pazarlama Ilkeleri

Pazarlama Ilkeleri

2018

Strategic Marketing Management, 9th Edition

Strategic Marketing Management, 9th Edition

2018

Principles of Marketing (17th Edition)

Principles of Marketing (17th Edition)

2017

Social Media Marketing

Social Media Marketing

2017

Marketing 4.0

Marketing 4.0

2017

Marketing Management, 15The Edition

Marketing Management, 15The Edition

2017

Marketing 4.0. Do Tradicional ao Digital

Marketing 4.0. Do Tradicional ao Digital

2017

My Adventures in Marketing

My Adventures in Marketing

2017

Consumer Neuroscience

Consumer Neuroscience

2017

Marketing Management

Marketing Management

2016

Marketing 4.0

Marketing 4.0

2016

Marketing Management 3rd edn ePub eBook

Marketing Management 3rd edn ePub eBook

2016

Managing Customer Experience and Relationships

Managing Customer Experience and Relationships

2016

Social marketing

Social marketing

2016

Marketing Management,Fifteenth edition

Marketing Management,Fifteenth edition

2016

Stakeholder Approach to Corporate Social Responsibility

Stakeholder Approach to Corporate Social Responsibility

2016

A Framework for Marketing Management

A Framework for Marketing Management

2015

Marketing

Marketing

2015

Principles of Marketing

Principles of Marketing

2013

Marketing 3.0

Marketing 3.0

2013

Fundamentos de marketing

Fundamentos de marketing

2013

Marketing Management

Marketing Management

2012

Marketing Management

Marketing Management

2012

Kotler on Marketing

2012

Marketing management

Marketing management

2012

A framework for marketing management

A framework for marketing management

2012

Principles of Marketing 8th Canadian Edition

Principles of Marketing 8th Canadian Edition

2011

Principles of Marketing (Arab World Editions)

2011

Principles of Marketing 13th Edition a South Asian Perspective

2010

Marketing 3.0

Marketing 3.0

2010

Marketing 3. 0

2010

Kotler

2009

Marketing for Hospitality and Tourism

Marketing for Hospitality and Tourism

2009

Principios de marketing

Principios de marketing

2009

Marketing management

Marketing management

2009

Social marketing for public health

Social marketing for public health

2009

Marketing management

Marketing management

2008

Strategic Marketing for Health Care Organizations

Strategic Marketing for Health Care Organizations

2008

Marketing Management

Marketing Management

2008

Social marketing

Social marketing

2007

Strategic marketing for nonprofit organizations

Strategic marketing for nonprofit organizations

2007

Marketing

Marketing

2006

Marketing management

Marketing management

2006

Framework for Marketing Management

Framework for Marketing Management

2006

Marketing in the Public Sector

Marketing in the Public Sector

2006

Direccion de Marketing

Direccion de Marketing

2006

B2B Brand Management

2006

Marketing Management (12th Edition) (Marketing Management)

Marketing Management (12th Edition) (Marketing Management)

2005

Administração de Marketing

Administração de Marketing

2005

According To Kotler

According To Kotler

2005

Corporate Social Responsibility

Corporate Social Responsibility

2005

Corporate Social Responsibility

2005

FAQs on Marketing

FAQs on Marketing

2005

Kotlers Marketing Guide

Kotlers Marketing Guide

2004

Marketing management

Marketing management

2003

Multipack

2003

Lateral marketing

Lateral marketing

2003

Marketing Insights from A to Z

Marketing Insights from A to Z

2003

Social marketing

Social marketing

2002

A framework for marketing management

A framework for marketing management

2001

Principles of marketing

Principles of marketing

2001

Kotler on Marketing

Kotler on Marketing

1999

Marketing Management

Marketing Management

1999

Principles of marketing

Principles of marketing

1999

Il marketing secondo Kotler

Il marketing secondo Kotler

1999

Kotler on Marketing

Kotler on Marketing

1999

Principles of marketing

Principles of marketing

1998

The marketing of nations

The marketing of nations

1997

Standing room only

Standing room only

1997

Marketing for hospitality and tourism

Marketing for hospitality and tourism

1996

Principles of marketing

Principles of marketing

1996

Marketing-Management

1995

Fundamentos de Mercadotecnia

Fundamentos de Mercadotecnia

1995

Marketing places

Marketing places

1993

Marketing

Marketing

1993

Marketing Management – Analysis, Planning, Implementation and Control.

1991

Social marketing

Social marketing

1989

Marketing

Marketing

1987

Strategic marketing for nonprofit organizations

Strategic marketing for nonprofit organizations

1987

Strategic marketing for educational institutions

Strategic marketing for educational institutions

1985

Fundamentos de Mercadotecnia

Fundamentos de Mercadotecnia

1985

Marketing essentials

Marketing essentials

1984

Marketing Management and Strategy

Marketing Management and Strategy

1984

Mercadotecnia

Mercadotecnia

1981

Principles of marketing

Principles of marketing

1980

Marketing for Non-profit Organizations

Marketing for Non-profit Organizations

1974

Marketing management

Marketing management

1973

Marketing management; analysis, planning, and control

Marketing management; analysis, planning, and control

1967

Marketing management

Marketing management